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Real Time Marketing
Real Time Marketing

Exit tool · 4 min

What is my business actually worth?

4.98 ★ · 180 Google reviews

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Your business

Reported EBITDA ≈ $960K
Primary trade

Add-backs

A market-rate GM doing your job. Only the excess is an add-back.
Personal vehicles, one-time legal, non-recurring items you can document.

What moves the multiple

Maintenance agreements and service plans. The single best lever here.
Owner dependence

Estimated value

Valuation range

$6.1M – $7.7M

Midpoint $6,916,000

Adjusted EBITDA

$1.1M

Includes $100K of owner comp add-back

Implied multiple

6.2×

5.5× base for this size, then adjusted

How the multiple was built

DriverEffect
Size band5.5× base
Recurring revenue+0.38×
Growth rate+0.00×
Owner dependence+0.00×
Trade mix+0.30×
Total6.2×

Recurring revenue is your cheapest lever. Moving from 15% to 30% under contract would add roughly $560K of enterprise value at your current EBITDA, without selling a single additional job.

Illustrative only: not an appraisal, offer, or guarantee of value. Real multiples are set by diligence, customer concentration, fleet and property treatment, working capital pegs, and market conditions at the time of sale. Two businesses with identical EBITDA routinely clear very different numbers. Use this to understand which levers matter, not to price a transaction.

What you walk away with

  • Adjusted EBITDA
  • Valuation range
  • What is moving your multiple
  • Since 2016
  • No long-term contracts
  • Every marketing dollar is tied directly to a closed invoice

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Algorithm shifts, badge changes, and what they mean for a home-service business, posted where you already are.