Courtlyn Saxby

Courtlyn Saxby is the President of Real Time Marketing, where she leads digital marketing strategy and business growth initiatives for clients across a variety of industries. With experience supporting both local businesses and national brands, she specializes in SEO, paid advertising, content strategy, and brand development. Courtlyn combines data-driven insights with creative marketing solutions to help businesses increase visibility, generate leads, and drive measurable results.

Articles by Courtlyn Saxby

  • Facebook Ads for Roofing Contractors

    July 4, 2024

    Roofing demand is event-driven, so steady ad spend is the wrong shape. How to target a hail swath, why the offer is the claim rather than the roof, and how to sound different from a storm chaser.

  • Profile Mistakes That Risk Suspension

    June 29, 2024

    Most Google Business Profile advice covers doing things well. This covers the errors that get a profile suspended, and what recovery actually involves.

  • Black Hat SEO: What It Is and Why It Backfires

    June 20, 2024

    Some SEO tactics carry real risk of a penalty that removes you from search entirely. How to recognise them in a proposal, and what to ask an agency before signing.

  • Pest Control Sells the Second Visit

    February 26, 2024

    Pest control sells a subscription where most trades sell a repair. That changes what a lead is worth, how the year is budgeted, and why retention is a marketing job.

  • Upgrade Your Online Presence: How to Find Digital Marketing Services Near You

    February 19, 2024

    Understanding Digital Marketing Services What is digital marketing? Digital marketing encompasses a range of strategies and techniques used to promote products or services through digital channels. At its core, digital marketing is about reaching a target audience via various online platforms including search engines, social media, email, and websites. The goal is to connect with…

  • Shrink Your Digital Footprint First

    February 12, 2024

    Old listings, duplicate map profiles and accounts nobody can log into already carry your name. Clean those up before adding anything new to your digital footprint.

  • What “Pay for Performance” Actually Means

    February 5, 2024

    Some of it is real and some of it is a pricing story. Which channels genuinely charge for outcomes, where the phrase gets stretched, and the questions that tell the two apart.

  • How to Increase Your Roofing Business Visibility with a Google Business Profile

    October 31, 2022

    The map results sit above organic listings and are populated from your Google Business Profile, not your website. What to fix on a roofing profile, in the order that moves placement.

  • The Pest Calendar and Your Ad Budget

    October 31, 2022

    Pest control has four or five distinct seasons, not one busy period, and each brings a different pest, a different urgency and a different lead price. How to spend against that.