What Happens Between the Click and the Call
For most trades the conversion is a phone call. The biggest losses happen on either side of the tap, in places no website report shows you.
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Responsive Website Design Articles
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Which Website Platform a Contractor Needs
Static, dynamic and CMS are build terms presented to contractors as a decision. The questions that actually decide whether a site works for you are different ones.
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Why Job Photos Are Slowing Down Your Site
On most contractor sites the photographs are the whole speed problem: job photos straight off a phone, several megabytes each, shown at a fraction of their size.
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Voice Search Is Mostly Your Google Profile
Voice search optimisation is sold as website work. For a trade the spoken questions are local, and the answer comes from your Google Business Profile.
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Why a Crowded Page Hides Your Services
Contractor sites are crowded because every service feels urgent. Fourteen items packed tight read as one block and get skipped; four with room get read.
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