As a business owner in the 21st century, it is important to have a stellar online presence. This is especially true for plumbing companies, which can use social media platforms like Facebook, Twitter, and LinkedIn to reach a wider audience. Here at Real Time Marketing, we have a team of experienced social media marketers who can help you take your plumbing business to the next level. Let us show you the best ways to use Facebook, Twitter, and LinkedIn to build your brand and generate leads.
Your brand persona is the public face of your company, and it should be reflected in everything you do online. Your social media profile is one of the first places prospects will go to learn more about your business, so it is important that you take the time to create a strong brand persona. Use your company’s values and mission statement to guide your branding decisions, and make sure that everything you post is in line with your brand. Hold social media contests, and share helpful plumbing tips, how-to videos, and company news to help engage your audience and build your brand.
REAL TIME MARKETING, THE LEADER IN DIGITAL MARKETING PROVIDES:
LEVERAGE SOCIAL MEDIA MARKETING TO GROW YOUR PLUMBING COMPANY
By building a strong social media presence, you can not only increase brand awareness but also get new customers and boost sales. Here are some tips on how to use social media marketing to grow your own local plumbing business:
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1. USE SOCIAL MEDIA TO SHOWCASE YOUR EXPERTISE
As a plumbing company, you have a lot of knowledge to share with your potential customers. Use social media platforms like Facebook, Twitter, and LinkedIn to share helpful tips, how-to videos, and articles about plumbing. This will not only help you build trust with your audience but also position you as an expert in your field. You can also use social media to answer customer questions and address any concerns they may have. The end result? Your user market share will grow, as will your business.
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2. USE PAID ADVERTISING TO REACH A WIDER AUDIENCE
While organic reach is important, paid advertising can help you reach a wider audience on social media. Facebook, Twitter, and LinkedIn all offer paid advertising options that allow you to target your ads to a specific audience. For example, you can use Facebook’s targeting options to show your ads to people who live in your city and are interested in plumbing. This ensures that your ads are seen by people who are most likely to need your services.
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3. USE SOCIAL MEDIA TO GENERATE LEADS
Social media can be a great way to generate leads for your plumbing business. Use platforms like Twitter and LinkedIn to connect with potential customers and promote your services. You can also use Facebook ads to target people who need your services. When you use social media to generate leads, be sure to follow up with each lead and offer a free estimate.
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4. USE SOCIAL MEDIA TO STAY IN TOUCH WITH YOUR CUSTOMERS
After you’ve completed a job, be sure to stay in touch with your customers via social media. This will help you build a relationship with them and keep them loyal to your business. You can stay in touch with your customers by sharing helpful plumbing-related tips, sending them follow-up emails, and responding to their questions or concerns.
Our team here at Real Time Marketing can help you create and implement a social media marketing strategy that will help you reach your business goals. Contact us today to learn more!
SOCIAL MEDIA MARKETING FOR PLUMBERS THAT WORKS LIKE CLOCKWORK
As a plumbing contractor, you know that word-of-mouth is one of the best forms of marketing for local businesses. But what about when your potential customers are spending more time on social media than talking to their friends, family and others in the local community?
This is where social media marketing comes in. By creating a strong social media presence, you can reach a wider audience and build brand awareness for your local business.
You can also use social media to engage with potential customers, answer their questions, and even generate leads. And best of all, social media marketing is relatively affordable and easy to do.
So if you’re looking for a way to grow your plumbing business, start using social media marketing today.
WHAT ARE THE BENEFITS OF SOCIAL MEDIA MARKETING FOR PLUMBERS?
You may be wondering how social media marketing can help your business. After all, plumbing is a fairly traditional industry, and social media seems to be geared more towards trendy businesses or products. Social media can be an extremely powerful tool for marketing your plumbing business – if it’s used correctly. So, what are the benefits of social media marketing for your business?
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HIGHER WEBSITE TRAFFIC
By sharing your content on social media sites, you can direct more traffic to your website.
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MORE ENGAGED CUSTOMERS
Your social media account provides a way for you to connect with your customers and build relationships with them, mostly through online messages.
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INCREASED BRAND AWARENESS AND RECOGNITION
By regularly posting about your business on social media, you’ll soon become more recognizable to likely customers.
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IMPROVED SEARCH ENGINE RANKINGS
As your website receives more traffic from social media, your search engine rankings will also improve.
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GENERATE LEADS AND SALES
By using social media advertising, you can target a specific audience, find new customers and make sales for your business.
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INCREASED PROMOTION OF YOUR BUSINESS
By sharing your content on your social media accounts, you can promote your business to a wider audience.
SOCIAL MEDIA STATISTICS SPEAK FOR THEMSELVES
Social media marketing is one of the most effective ways to grow your business in the 21st century. Here are some statistics that show just how powerful social media can be:
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1.3 billion people use Facebook every day
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500 million tweets are sent every day
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LinkedIn has over 675 million members
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Over 50% of social media users are looking for novel products and services
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There are over 1 billion monthly active users on Instagram
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79% of Americans use some form of social media
These statistics show that social media is a powerful tool that you can use to reach a large audience and promote your own business. So if you’re not using social media marketing, you’re missing out on a huge opportunity to grow your brand. With as few limitations as possible and a wide range of potential benefits, there’s no reason not to start using social media for your business today.
REAL TIME MARKETING SOCIAL MEDIA PROCESS
At Real Time Marketing, we have created a program that kickstarts your social media presence and also nurtures it until it blossoms. To begin the process requires both research and expert design. This is to ensure that when prospects in your service area need plumbing service, your brand is the first to pop into their heads. The nurturing stage ensures that your brand shows a focused and consistent image that customers can rely on. This is a breakdown of what we do.
DEFINING YOUR GOALS
The first step is to sit down with you and understand what you hope to achieve through social media for plumbers. Do you want to increase brand awareness? Drive more traffic to your website? Generate leads? We’ll help you define your goals and create a plan to achieve them.
RESEARCHING YOUR PROSPECTS AND COMPETITION
The next step is to research your competition. What are they doing on social media? How are they engaging with their business customers? What kind of content are they sharing? We’ll help you understand what’s working for them and what isn’t so you can create a better strategy for your business. We also look at your audience. How are they searching for plumbing companies in their local communities?
PLANNING AND CREATING CONTENT
Once we have a good understanding of your goals, competition, and audience, we start planning and creating content. What social media platforms will best achieve your goals? What kind of posts will resonate with your audience? What kind of images or videos should we share? We plan and create content that is designed to achieve your specific goals.
IMPLEMENTATION AND MANAGEMENT
After we have a solid plan in place, we start implementing and managing your social media marketing. This includes posting content, engaging with your audience, monitoring your results, and making changes to our strategy based on what’s working and what isn’t. The good news for you is that we run the whole process and you can focus on running your business.
MEASURING RESULTS AND OPTIMIZATION
The final step for stellar social media for plumbers is to measure the results of our efforts and make changes to our strategy based on what we’ve learned. What goals have we achieved? How much traffic has been driven to your website? How many leads have been generated? We track all of these metrics and more so we can continue to optimize our strategy and help you achieve even better results.
If you’re ready to take your business to the next level with social media for plumbers, contact us today. We’ll be happy to answer any questions you have and get started on creating a custom strategy for your business.
HERE'S WHAT WE DO
There are two parts to social media marketing. The first is social media design while the second is social media posting.
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SOCIAL MEDIA DESIGN
The design is all about creating a branded image for your company. This means having a cohesive look and feel across all of your social media platforms. It also means being able to create posts that are engaging and visually appealing. The goal is to develop your brand identity. That is to make sure that when someone comes across your brand, they instantly know who you are and what you do. Our social media design services help your business grow and include:
- Creating custom images and videos
- Designing social media posts
- Developing a social media strategy
- Managing your social media platforms
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SOCIAL MEDIA POSTING
Once we have designed your branded image, we start posting content on a regular basis. This can be anything from blog posts and articles to photos and videos. The goal is to provide value to your audience and keep them engaged with your brand. Our social media page posting services help you stay active on social media and include:
- Writing and scheduling posts
- Engaging with your audience
- Monitoring your results
- Making changes to your strategy
If you’re ready to take your social media marketing to the next level, contact us today.
Besides social media for plumbers, here are our other marketing services for plumbing companies.
WHY CHOOSE US?
Real Time Marketing is the leading provider of marketing services for plumbers. We have a team of experts who are dedicated to helping businesses grow. We offer a wide range of services that are designed to help businesses attract more customers and generate more leads. Contact us today to learn more about how we can help you grow your business.
